Search engine optimisation (SEO) isn't just about optimising your web site to get top rankings within the search engines from relevant key words or key phrases.
It can include, resolving a number of elements, such as -

• Duplicate content.
• Site structure.
• General design flaws.
• Coding problems.
• Browser incompatibility.
• Web accessability.
• And much more.

All of the above will effect your ROI (return on investment) in one way or another. One of the most important aspects is getting your client to go from 'A' to 'B' in the quickest and easiest way possible. All our web sites are built with optimisation in mind. Understanding what a search engine reads from the data within your web site helps us to improve the SERP (Search Engine Rank Position) of your site. Using the latest web standards is a great way of getting good results as the design elements are stripped away from the content of your page allowing the search engines to crawl your web site with ease.

We offer affordable Search engine optimisation services to help you get the best out of your web site.

We would start by researching the content of your web site by how it compares with your competitors looking at many different factors. We will be checking the current rankings of your keywords or phrases by running analytics within your web site.

We will check to see how many of your pages fall within 'Google's' supplemental index, these may be due to a number of unforeseen reasons which you or your designer may never have considered when building the site.

Once we have established a trend of how well your web site is performing we can then check the relevancy of those keywords or phrases to how often they are searched for within the search engines, this is known as keyword analysis, an important factor of getting new customers is ensuring you are using the correct keywords.

We will then work on the 'on page factors' of your web site. On Page optimisation is the meta data, tags and structure of your web pages. Anything contained within the pages of your site are known as 'on page factors'.